The new creamy eyeshadow that everyone’s wearing

It’s been endorsed by Beyoncé, but is Glossier’s Lidstar really that good?

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By Frankie Graddon on

What do Beyoncé, Salma Hayek, Greta Gerwig and me all have in common? We’ve all got the same eyeshadow. (I know, get me.) And it’s not some sort of super-duper, extra-special A-list- (and jammy beauty editors-) only type eyeshadow. It’s the latest launch from Glossier, called Lidstar, and it’s £15.

First seen on Beyoncé at the Grammys (she wore the metallic bronze shade called Fawn), it was then worn by several actors at this year’s Oscars, including Allison Janney, Tracee Ellis Ross, Maya Rudolph, Greta Gerwig and Salma Hayek. Having only gone on sale at the beginning of the month, it’s already in the running for most celebrity-endorsed eyeshadow of all time. So, what’s it all about?

The second eye make-up product from the Insta-friendly US brand (the first being the much lauded Boy Brow), Lidstar is a creamy eyeshadow that comes in six shimmery shades. Although the colours look strong in the packaging, they’re actually sheer, so far more approachable than you might first think. Plus, the shimmer is more subtle sparkle than 90s school disco.

My pick of the bunch is Cub, a pinky gold, which I’ve worn a lot recently, not only for the pretty colour but also because it’s very quick to put on in the morning. The cream shadow comes in a tube with a spongy wand, which you dab on to your lids, then blend the colour. I’ve also been using the wand as a sort of liner, running it along my bottom lashes. The effect is very lovely, even if I do say so myself.





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