Who's in the Pool

Our manifesto

The Pool makes interesting, inspiring, original content for busy women. We broadcast throughout the day (and night!), making sure our output is relevant to where you are and what you’re doing. You’ll find everything, from people and politics to film, fashion and food. We work with a select group of brand partners to make some of our unique content, which means access is always free. This content is always clearly marked. We’re positive and honest online allies. A pool of women like you – who actually like you – bringing you the pass notes on the day. 

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CO-FOUNDER, CEO & EDITOR SAM BAKER

Editor, writer, workaholic, wine drinker, ginger. More trouble than I’m worth (apparently). 

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CO-FOUNDER & BROADCAST DIRECTOR LAUREN LAVERNE

Broadcaster, writer, the nerd on the dancefloor.

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chief commercial officer JO MORRELL

Tea-drinking, yoga-loving media slave. Andy's wife and mum to three noisy boys. Sudoku specialist. Always looking for a new leather jacket.

@JoMoLondon

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Chair TANYA JOSEPH

Opinionated warrior with ideas well above my station, still trying to work out what I want to be when I grow up.

@tanyajoseph

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deputy editor LUCY DUNN

Runner, foodie, Instagram-aholic with more cookbooks than clothes (which is saying something as I have a LOT of clothes). Fascinating fact: my Dad’s a morris dancer.

@Luce29

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Past Contributors

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Head of News & Content LYNN ENRIGHT

Irish, squawky, a big fan of grey cashmere and poached eggs. Guilty of saying "I basically AM Jo March!" after my third drink.

@LynnEnright

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Head of Fashion & Beauty FRANKIE GRADDON

Can mainly be found wearing navy, looking at dog pics, wishing I had better hair, pretending I do yoga and having a few wines. Has minimum three lipsticks to hand at all times

@FrankieGrad

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Head of AV Jade Hutchinson

Blonde. Northern. Noisy. Addicted to black coffee, black clothes and has a head filled with (mostly) useless trivia.

@jadehutchinson

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columnist SALI HUGHES

Small, opinionated, sweary Welsh workaholic writer. Love my boys, films, mates, jokes, tea, leopard print and cheese out of all proportion.

@salihughes

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Contributing Fashion Editor STACEY DUGUID

Laughs a lot, blurter of randomness. Vegetarian. Shoe collector. Runner. Mother. Locked in mortal combat with own hair. Scottish. V loyal.

@StaceyDuguid

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Contributing Editor ROBYN WILDER

Five whole feet of angst, mum guilt, and indie cred. Loves books, hazelnut coffee, telling people "I used to play in bands, you know", and daydreaming about a full night's sleep.

@orbyn

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contributing editor MARISA BATE

Tall feminist with a love of Taylor, Deptford, The Wire (still), trainers, sequins, cats, cats in pubs, dogs, dogs in pubs, pubs and wine.

@marisajbate

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columnist LAURA CRAIK

I like dogs, cheese, red wine, Prince, shoes, coffee, Breton tops and box sets, just like everybody else. I don't like cats, though.

@LauraCraik

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columnist VIV GROSKOP

Writer and stand-up comedian as heard on BBC Radio 4, author of I Laughed, I Cried ("frankly psychotic" -- The Mail on Sunday).

@VivGroskop

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columnist ANNA JONES

Cook, food writer and stylist. Devoted to helping people make a long-term commitment to eating well and feeling amazing.

@we_are_food

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social media manager ROWAN ELLIS

Pop culture addict, queer activist, aspiring cat lady. Can be found in the kitchen, not making you a sandwich.

@HeyRowanEllis

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product manager LIZ HAYCROFT

Tiny Aussie with a voracious appetite for food, podcasts and popular culture. Once walked across Spain. Often dreams in Japanese.

@LittleLizu

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editorial project manager Sally Moussawi

Londoner born in Lebanon. Mother to two beautiful house plants.

@sallyhandroo

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Chief sub-editor ELAINE ROBB

Diehard (south) Londoner with a love of gin, sunloungers and Christmas (strictly a December thing, though). Pathologically punctual. Eternally optimistic that we’ll have a proper summer.

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Video Producer AMY JONES

Unapologetic Welsh geek who always has far too many projects on the go. I like books, superhero movies, being right, my garden, and my cat

@jimsyjampots

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junior av producer HANNAH VARRALL

Tea drinker, music lover, bad dancer, jeans wearer, fake ginger, crazy golf pro (in my dreams).

@hannvarr

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Deputy fashion and beauty editor  Hannah Banks-Walker

Clothes hoarder, obsessed with ruffles, frills and flounces. Perpetually living in fear that someone might unearth my girlband past. 

@hlbw

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fashion & beauty assistant ELLE TURNER

Laughaholic, secret scrunchie wearer, flicked-liner enthusiast, puddle splasher. A little on the clumsy side. Having a blast.

@ElleTurnerUK

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Deputy news & content editor ZOË BEATY

Six-foot tall writer and book nerd. Pubs, cheese, and cheese snacks in pubs are amongst my favourite things. I want to join your feminist mob. 

@zoe_beaty

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News & Branded Content Assistant EMILY BAKER

Mancunian music-lover with a penchant for rubbish pop. Hoarder of cat photos and Diet Coke, with strong opinions about people who fold down the corners of books.

@emilyrbakes

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editorial intern Kuba Shand-Baptiste

Almost as big a fan of judging reality TV cast members as I am of Beyonce. Lactose intolerant lover of dairy. Long bus rides will always beat taking the tube.

@kubared

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senior designer VICKY BIRD

Designer and creative type obsessed with all things minimal and outer-space. Always on the lookout for cool compositions to Instagram.

@vbirdtweets

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design & pictures intern Hannah Kamugisha

Quirky creative that loves food but hates cooking, enjoys lazy Sundays with a good book or film. Strongly believes Beyoncé should be the next president.

@hannahkezia

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Head of Brand Partnerships  Erica Leavesley

Amazonian maximilist, lover of good friends, wine and cheese boards 

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Partnerships Director Sam Cocker

Uncrowned culinary queen, tea perfectionist, hoarder of bags for life, lover of laughs.

@sammycocker

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Partnerships Director GERRY ANYANWU

Fun, fair yet fearless is my moto for all aspects of my life.

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